From Creative Passion
to the Business
You Were Meant to Build.
Design with Doreen Academy is not just another program. This is a 360° process that starts with you — how you think, how you move, how you show up — before we ever talk about clients, pricing, or strategy.
Next cohort forming now · Limited seats
This Is Not Just Another Course.
This Is a Complete 360° Process.
Most programs teach you strategy, branding, and how to get clients. We do it differently. We start with you — how you think, what has been holding you back, and what you need to change — before we ever build anything. Because no matter what you are creating, your brand, your business, your direction — it will always reflect who you are. This is where clarity comes before strategy. And identity comes before income.
You Are Ready for This If…
You are creative and driven, but something hasn't clicked yet. You feel like you are working hard but moving in circles.
You are ready to stop guessing and start building with clarity, direction, and a real plan that reflects who you actually are.
You want to build something that carries your name — not just a business, but a legacy built on purpose and identity.
We don't start with business. We start with you. Because once you understand yourself, everything else becomes clear.
Six Pillars. One Transformation.
Foundations
Before anything else, you will understand yourself — how you think, what drives you, and what has been holding you back. This is where the work really begins.
Design Excellence
Develop your signature creative voice. You will build an aesthetic that is authentically yours — not copied, not generic, but a true reflection of who you are.
Business Architecture
Build systems, pricing, and operations that protect your energy and reflect your value. Structure that works for the way you work.
Luxury Brand Positioning
Position your brand at the level your work deserves. This is not about looking expensive — it is about building a brand with real identity, real voice, and real authority.
Client Experience Mastery
Design a client journey so intentional and so aligned with who you are that your clients feel it before they ever meet you.
Leadership & Legacy
Step fully into who you are as a leader. Build something that outlasts any single event — a name, a reputation, and a legacy that is entirely yours.
By the End of the Academy,
You Will Have:
Clarity about who you are and how you want to build.
A brand and business that actually reflect your identity.
Pricing, systems, and structure built around your value.
A foundation for long-term wealth, reputation, and legacy.
This is not about working more. This is about building better — from the inside out.
Doreen Fitzpatrick
Founder · Designer · Creative Director · Speaker · Mentor · Entrepreneur
Doreen Fitzpatrick built her businesses not by following a formula, but by learning — often the hard way — what it truly takes to build something that lasts. As the founder of Sassyfly Luxury Events and Nolech Luxury Rentals, she has spent decades designing premium experiences and leading high-performing teams across the country.
Design with Doreen Academy exists because Doreen knows that the real work begins before the business plan. It begins with you.
The Next Cohort Is Forming Now.
Seats are limited and intentional. This program is designed to be small, focused, and transformational — not something you sign up for and forget.
No spam · No pressure · Just first access when enrollment opens
Founding Member Rate: $1,997·Standard: $2,997·Payment plans available